Greater Than Business Podcast – Episode 017


This is episode 17 of the Greater Than Business Podcast. And today we are going to be talking all about defining success on your terms. And what I mean by that is basically defining what it is for you to classify yourself as successful. So don't think about what other people are doing or other people's goals. Basically, I want you to sit down and really think about what will make you happy and what your true definition of success is. So I'm going to back up for a minute and I'm going to share a little bit of personal insight that I have into this. So if you don't know who I am, I have been working behind the scenes with several entrepreneurs over the last five years and while I do a lot of their automation, I also at one point did a lot of business strategy with them and I always found that no matter who the entrepreneur was, they were always striving to be somebody else.

So they weren't thinking about what their goals were, what their definition of success was, and the moment that they lost sight of that, that is when the business started to do poorly. So it had absolutely nothing to do with what was going on actually in the business, but it was all what was going on in the business owner's head that was making them feel unsuccessful and therefore making their business unsuccessful. So what I want you to always keep in mind as well as your why, because your why is why you started the business, which actually I'm going to talk about on the next episode, why I started my business. So make sure to check out that episode coming next week. That was a side note. But anyways, what I really want you to do is sit down and not only remember your why, but also remember where you're going to.

So what is your definition of success and what are you striving for? And also why is that your definition of success. So if you are incredibly focused on your why, why you started your business, why you wanted to have your business, then you also have another technically another why and that other why is why you want your business to be successful. What is your definition of success? What is that thing that you've put up on that pedestal? That means when you hit that you are successful and that doesn't mean that you stop your business. That just means that somewhere you will get that boost confidence that you've made it. What is that? Is it monetary? Is it freedom? Is it the ability to just have people understand you? Is it to have a tribe that follows you? Is it to write a book? Is it to become that guru in your space that you're working in?

But whatever it is, make sure that it is incredibly tangible and something that you can measure. Some sort of success scale that you can put yourself on. So it doesn't need to just be one thing that can make you successful. You can have a path that will get you there. But what I really want you to think about is what is success to you? What is success in your business and what would you have to achieve for yourself, for you to consider yourself successful? And what I really want you to do is tone out everybody else around you, all of the extra distractions, all of the other entrepreneurs that are out there doing their thing, chasing their own definition of success. And I want you to remember what your definition is. So for me personally, I got a little bit lost on this a while back.

My definition of success was to be able to work from home in my office less than a nine to five job hourly wise, but make more than what I would working a nine to five job. The problem was is I started doing really well and I got greedy. Therefore I lost my definition of success. And my definition of success was more so the freedom aspect of it. But because I got caught up in the monetary aspect, all of a sudden the money was great, but my freedom was gone. My ability to drop everything and just do what I wanted on a day to day basis was gone and that made me feel unsuccessful. So even though I was making more money than I had ever made in my business, I felt like a failure. And that is when I really started to realize that I needed to set my own definition of success and shut out everybody else's opinions, everybody else's shiny objects that they were doing, everybody else's judgment, everyone else's fears, all of that stuff.

I needed to stop reading it, looking at it, paying attention to it, and I really just needed to focus on what I defined as successful. So for me right now it is the ability to work from home, the ability to turn off computer at 3:00 PM and the ability for me to basically be able to do what I want in a day and not have to answer to my clients every single minute of every single day. Now, the clients that I'm currently working with, I absolutely adore, but I also don't want to be working for them all the time. So I have to be very mindful of making sure that I complete all of the jobs that I have and tasks that are assigned to me. But at the same time also be mindful that when my three o'clock hits, I would like to shut my computer off. And it's kind of a balancing act, but there's no reason why in my six hour Workday that I can't complete everything that needs to be done on top of things that I want to do for my own business.

And for me that is success. So it's not monetary, it's, it's very much keeping it small, keeping it simple, but having the ability to live my life well, still running a business. And if that brings me in more money, that's amazing. But if it doesn't, it's not the end of the world. I still have a roof over my head. I still can feed my kids. And the most important thing for me is that I'm actually around for my children. And I actually went through this a lot over the last couple of weeks because I was prepping to go away for a three day trip. And in order to do that I had to work a lot longer hours than I anticipated. And then obviously I was going away for three, three whole days. And when I was gone for those three days, I also was going to be away from my kids.

So I kind of had this awkward balancing act before I left to make sure that I was able to set myself up for success while I was gone and in business and in life. And then make sure that when I came back I was recharged and ready to go and able to continue working on my own path to bigger successes. So right now what I would define as successful is I want to have a bigger reach and I want to help more people and I want to make sure that I am really genuinely letting people know that I care about their business. I want their business to be easy. I want their business to not be that giant stress factor in their life. And I want everyone to remember why they started their business and not to navigate away from that. So in order for me to reach those people and have success on my own, I really need to come up with a better plan for how I'm going to reach people.

So obviously this podcast is one way and blog. Basically writing a blog is going to be another way that I can reach more people and then putting myself out there is another one and I'm just not too sure how to do that yet. But I'm getting there and right now it's all about baby steps. Small progress is better than no progress. And even though from the outside looking in, people may not feel that I'm successful, but I know that on my terms I am successful. And if you can get your mindset in that place and kind of shift and make sure that you are the only one that determines if you're successful, then your life in your business is going to get so much better because only you can control if you're successful. And if you see someone over there looking at you, judging you and thinking well, they say they're successful and yeah, they're not.

You need to shut that down and remember that they don't determine your success. Only you can determine if you are successful or not and that is based on your own criteria for success and that is, that's pretty much it. I just really wanted to have this short but really firm conversation with everyone today just about how you are in control of your life. You are in control of your business and if you don't feel like you're being successful, then I really want you to kind of check yourself and realize why are you feeling like you're not successful? Have you lost track of what you're doing in your business? Have you lost track of what you're doing in your life? Have you forgotten what you started off doing in your business in order to reach success? And why has your definition of success changed? Is it that someone that started out in business the same time as you is saying that they just had $1 million launch and you start feeling like you're behind, that you can never possibly ever achieve that goal?

If it's something like that, you just need to really kind of check yourself and realize that that might've been their own definition of success. And whatever your definition is, you need to stop focusing on what they're doing and focus on what your doing. So stay in your own lane, focus on yourself. Remember your why. Define your own terms of success and go get it. And if you can't go get it, figure out a way of getting their makeup plan, but you need to first set out what your end game is and what you would determine success in this moment is, and then reach for it. And don't stop until you hit it. So that's all I want to talk about today. It's very, very short episode. I just wanted to kind of pop in your ear this week and give you a little bit of motivation that only you can control your success and that you have to be successful on your own terms.

So ignore everybody else and really, really, really focus on you. So if you really liked this episode and you want to take a look at the show notes, I don't really think there's going to be many links in it this week, but if you want to go check it out, please go to and you will be able to get everything there in relation to defining success on your own terms. I can't wait to talk to you next week. As I said, I will be doing a deep dive into why I started my business and trust me, you don't want to miss this. So until then, I hope you guys are having a wonderful week and I'll talk to you soon.

Greater Than Business Podcast – Episode 017



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